Chip in Now to Stand Up for Working People
Working people need a voice more than ever and Working America is making that happen.
Working people need a voice more than ever and Working America is making that happen.
Matt Morrison
01/07/2023
Welcome to 2023. It is already an interesting year. We have been finishing up our analysis of the 2022 elections, and are using those lessons to shape how we build for this year and beyond.
Nationally, our initial estimates of our 2022 impact show that we added at least 394,000 additional voters for Democratic candidates in battleground U.S. Senate, U.S. House, gubernatorial, and other state level contests, resulting in these candidates winning 43 of 72 races. Click on these links to check out our post election reports for Arizona, Georgia, Michigan and Pennsylvania.
Your investment in our work to win these votes is one of the reasons the “Red Wave” trickled. And as we study the results to design our work ahead, these investments will continue to pay dividends. Based on data from our randomized control trials, here’s some of the key takeaways:
Races in which Working America added more votes than the margin of victory:
Races in which Working America made substantial contributions to the margin of victory:
Membership Matters. This past election made clear how crucial and effective our membership program has become. Working with leading independent experts to evaluate our program, we confirmed with overwhelming levels of precision that organizing working class voters to join Working America and then reengaging them in the election is a cost-efficient way to win votes. The level of certainty of this analysis means that the capacity to add votes for our candidates and causes at scale in key elections is nearly assured with sufficient time and resources.
Persuading Voters of Color. Over multiple cycles, working class voters of color have begun to follow the rightward shift of their white counterparts in elections across the country. However, the same independent analysis of our efforts shows that Working America’s organizing model is one possible solution. Per encounter at the doors, persuading Working America members of color to vote Democratic was about twice as efficient as persuading white members. So our work and scale in these communities will be a critical focus going forward.
As more data on voters becomes available we will update our analysis. But we know that the success of these and other tactics, the work of so many other great organizers and groups in our community, and all of your support is why we succeeded last November. We will both continue to build our playbook and share these lessons with our allies.
Thank you for all your support, and let’s make 2023 an even bigger success. See you on the doors.
Regards,
Matt Morrison
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